Instagram Made Me Buy It: Glossier Milky Jelly Cleanser

It’s not often I buy products because I see then doing the rounds on Instagram. I was pretty resistant to buy anything from Glossier at first because there was so much hype around them – see the ridiculous accounts of people’s experiences in the New York store – but I caved when my skin care obsession got the better of me.

Adding yet more steps to my routine, I’d been on the look out  for a makeup remover for a while when I found the Glossier Milky Jelly Cleanser in their Black Friday sale. Free postage and a discount code? Why the fuck not.


The packaging is simple but still nice enough that you’d want it on the side in your bathroom. The cleanser itself is very much no nonsense, no fuss. It doesn’t have any added fragrances – I hate random fragrances that have nothing to do with the ingredients – and it gets all your makeup off without being harsh on your skin at all.


I love how clean my skin feels after using the Milky Jelly Cleanser, and if I wanted I could use this as my only cleanser as it’s not just for makeup removal. Including this in my skincare routine has helped to reduce redness in my skin that I can be prone to, especially with it being Winter.

One thing I will mention is for £15 this arrived and I was surprised at how small it is. That said, you don’t have to use loads and I don’t feel like I’m going through it too fast for the price.

I’m that impressed with Glossier that I’ve already bought the Super Pure serum, so we’ll see if that makes as much of an impression on me as this did.

Glossier Milky Jelly Cleanser is £15 on